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Model for understanding consumer textural food choice
The current paradigm for developing products that will match the marketing messaging is flawed because the drivers of product choice and satisfaction based on texture are misunderstood. Qualitative research across 10 years has led to the thesis explored in this research that individuals have a prefe...
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Publicado no: | Food Sci Nutr |
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Main Authors: | , , |
Formato: | Artigo |
Idioma: | Inglês |
Publicado em: |
BlackWell Publishing Ltd
2015
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Assuntos: | |
Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC4431788/ https://ncbi.nlm.nih.gov/pubmed/25987995 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1002/fsn3.205 |
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