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What Are Cancer Centers Advertising to the Public? A Content Analysis
BACKGROUND: Although critics have expressed concerns about cancer center advertising, the content of these advertisements has not been analyzed. OBJECTIVE: To characterize the informational and emotional content of cancer center advertisements. DESIGN: Systematic analysis of all cancer center advert...
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| Gepubliceerd in: | Ann Intern Med |
|---|---|
| Hoofdauteurs: | , , , , , |
| Formaat: | Artigo |
| Taal: | Inglês |
| Gepubliceerd in: |
2014
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| Onderwerpen: | |
| Online toegang: | https://ncbi.nlm.nih.gov/pmc/articles/PMC4356527/ https://ncbi.nlm.nih.gov/pubmed/24863081 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.7326/M14-0500 |
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