लोड हो रहा है...

Are you Scared Yet?: Evaluating Fear Appeal Messages in Tweets about the Tips Campaign

In March 2012, the CDC launched “Tips from Former Smokers,” a $54 million national campaign featuring individuals experiencing long-term health consequences of smoking. The campaign approach was based on strong evidence that anti-tobacco ads portraying fear, graphic images, and personal testimonials...

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
में प्रकाशित:J Commun
मुख्य लेखकों: Emery, Sherry L., Szczypka, Glen, Abril, Eulàlia Puig, Kim, Yoonsang, Vera, Lisa
स्वरूप: Artigo
भाषा:Inglês
प्रकाशित: 2014
विषय:
ऑनलाइन पहुंच:https://ncbi.nlm.nih.gov/pmc/articles/PMC4241544/
https://ncbi.nlm.nih.gov/pubmed/25429162
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1111/jcom.12083
टैग : टैग जोड़ें
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!