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Tobacco Industry Marketing to Low Socio-economic Status Women in the US

OBJECTIVES: Describe tobacco companies’ marketing strategies targeting low socioeconomic-status (SES) females in the US. METHODS: Analysis of previously secret tobacco industry documents. RESULTS: Tobacco companies focused marketing on low SES women starting in the late 1970s, including military wiv...

詳細記述

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書誌詳細
主要な著者: Brown-Johnson, Cati G., England, Lucinda J., Glantz, Stanton A., Ling, Pamela M.
フォーマット: Artigo
言語:Inglês
出版事項: 2014
主題:
オンライン・アクセス:https://ncbi.nlm.nih.gov/pmc/articles/PMC4105326/
https://ncbi.nlm.nih.gov/pubmed/24449249
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tobaccocontrol-2013-051224
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