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Marketing with tobacco pack onserts: a qualitative analysis of tobacco industry documents

BACKGROUND: Cigarette packs are a form of advertising that distributes brand information wherever smokers go. In the 21st century, tobacco companies began using onserts on cigarette packs to communicate new advertising messages to smokers. METHODS: We reviewed tobacco industry documents dated 1926 t...

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Detalhes bibliográficos
Publicado no:Tob Control
Main Authors: Apollonio, Dorie E, Glantz, Stanton A
Formato: Artigo
Idioma:Inglês
Publicado em: 2018
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC6310666/
https://ncbi.nlm.nih.gov/pubmed/29954860
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tobaccocontrol-2018-054279
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