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Facebook Advertisements for Inexpensive Participant Recruitment Among Women in Early Pregnancy

Facebook advertisements were utilized to recruit nulliparous women in the first 20 weeks of pregnancy for an online survey about their childbirth preferences. A campaign of ads was targeted to women, aged 18-44, residing in the United States. The ads were viewed 10,577,381 times by 7,248,985 unique...

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Detalhes bibliográficos
Autor principal: Arcia, Adriana
Formato: Artigo
Idioma:Inglês
Publicado em: 2013
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC3976452/
https://ncbi.nlm.nih.gov/pubmed/24082026
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1177/1090198113504414
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