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Direct-to-Consumer Advertising of Pharmaceuticals
Since the FDA released new guidelines on broadcast direct-to-consumer advertising in 1997, the prevalence of direct-to-consumer advertising of prescription drugs has increased exponentially. The impact on providers, patients and the health care system is varied and dynamic, and the rapid changes in...
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| Main Authors: | , |
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| Format: | Artigo |
| Language: | Inglês |
| Published: |
2007
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| Subjects: | |
| Online Access: | https://ncbi.nlm.nih.gov/pmc/articles/PMC3967783/ https://ncbi.nlm.nih.gov/pubmed/17524744 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.amjmed.2006.09.030 |
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