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Socioeconomically disadvantaged smokers’ ratings of plain and branded cigarette packaging: an experimental study

OBJECTIVES: This study aimed to test the potential impact of plain packaging for cigarettes on brand appeal among highly socioeconomically disadvantaged smokers using the new design for cigarettes implemented in Australia, which combines plain packaging with larger health warning labels. DESIGN: A 2...

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Autori principali: Guillaumier, Ashleigh, Bonevski, Billie, Paul, Chris, Durkin, Sarah, D'Este, Catherine
Natura: Artigo
Lingua:Inglês
Pubblicazione: BMJ Publishing Group 2014
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Accesso online:https://ncbi.nlm.nih.gov/pmc/articles/PMC3918977/
https://ncbi.nlm.nih.gov/pubmed/24503299
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/bmjopen-2013-004078
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