A Varying Coefficient Model to Measure the Effectiveness of Mass Media Anti-Smoking Campaigns in Generating Calls to a Quitline

BACKGROUND: Anti-smoking advertisements are an effective population-based smoking reduction strategy. The Quitline telephone service provides a first point of contact for adults considering quitting. Because of data complexity, the relationship between anti-smoking advertising placement, intensity,...

Celý popis

Uloženo v:
Podrobná bibliografie
Hlavní autoři: Bui, Quang M., Huggins, Richard M., Hwang, Wen-Han, White, Victoria, Erbas, Bircan
Médium: Artigo
Jazyk:Inglês
Vydáno: Japan Epidemiological Association 2010
Témata:
Statistical Data
On-line přístup:https://ncbi.nlm.nih.gov/pmc/articles/PMC3900825/
https://ncbi.nlm.nih.gov/pubmed/20827036
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2188/jea.JE20090105
Tagy: Přidat tag
Žádné tagy, Buďte první, kdo otaguje tento záznam!

Podobné jednotky