Caricamento...

Pharmaceutical Advertising and Medicare Part D

We explore how and to what extent prescription drug insurance expansions affects incentives for pharmaceutical advertising. When insurance expansions make markets more profitable, firms respond by boosting advertising. Theory suggests this effect will be magnified in the least competitive drug class...

Descrizione completa

Salvato in:
Dettagli Bibliografici
Autori principali: Lakdawalla, Darius, Sood, Neeraj, Gu, Qian
Natura: Artigo
Lingua:Inglês
Pubblicazione: 2013
Soggetti:
Accesso online:https://ncbi.nlm.nih.gov/pmc/articles/PMC3855652/
https://ncbi.nlm.nih.gov/pubmed/24308884
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.jhealeco.2013.01.001
Tags: Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne! !