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A Historical Review of R. J. Reynolds’ Strategies for Marketing Tobacco to Hispanics in the United States

Hispanics are the fastest growing racial/ethnic group in the United States, and smoking is the leading preventable cause of morbidity and mortality among this population. We analyzed tobacco industry documents on R. J. Reynolds’ marketing strategies toward the Hispanic population using tobacco indus...

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Detalhes bibliográficos
Main Authors: Iglesias-Rios, Lisbeth, Parascandola, Mark
Formato: Artigo
Idioma:Inglês
Publicado em: American Public Health Association 2013
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC3698830/
https://ncbi.nlm.nih.gov/pubmed/23488493
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2105/AJPH.2013.301256
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