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Neuromarketing and consumer neuroscience: contributions to neurology
BACKGROUND: ‘Neuromarketing’ is a term that has often been used in the media in recent years. These public discussions have generally centered around potential ethical aspects and the public fear of negative consequences for society in general, and consumers in particular. However, positive contribu...
Shranjeno v:
| Main Authors: | , , , , |
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| Format: | Artigo |
| Jezik: | Inglês |
| Izdano: |
BioMed Central
2013
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| Teme: | |
| Online dostop: | https://ncbi.nlm.nih.gov/pmc/articles/PMC3626833/ https://ncbi.nlm.nih.gov/pubmed/23383650 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/1471-2377-13-13 |
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