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Self-reported responsiveness to direct-to-consumer drug advertising and medication use: results of a national survey

BACKGROUND: Direct-to-consumer (DTC) marketing of pharmaceuticals is controversial, yet effective. Little is known relating patterns of medication use to patient responsiveness to DTC. METHODS: We conducted a secondary analysis of data collected in national telephone survey on knowledge of and attit...

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Detalhes bibliográficos
Main Authors: Dieringer, Nicholas J, Kukkamma, Lisa, Somes, Grant W, Shorr, Ronald I
Formato: Artigo
Idioma:Inglês
Publicado em: BioMed Central 2011
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC3190335/
https://ncbi.nlm.nih.gov/pubmed/21942938
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/1472-6963-11-232
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