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What Do Cigarette Pack Colors Communicate to Smokers in the U.S.?
BACKGROUND: New legislation in the U.S. prohibits tobacco companies from labelling cigarette packs with terms such as ‘light,’ ‘mild,’ or ‘low’ after June 2010. However, experience from countries that have removed these descriptors suggests different terms, colors, or numbers communicating the same...
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Main Authors: | , , , |
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Formato: | Artigo |
Idioma: | Inglês |
Publicado: |
2011
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Assuntos: | |
Acceso en liña: | https://ncbi.nlm.nih.gov/pmc/articles/PMC3124844/ https://ncbi.nlm.nih.gov/pubmed/21565662 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.amepre.2011.01.019 |
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