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Domain expertise insulates against judgment bias by monetary favors through a modulation of ventromedial prefrontal cortex

Recent work using an art-viewing paradigm shows that monetary sponsorship of the experiment by a company (a favor) increases the valuation of paintings placed next to the sponsoring corporate logo, an effect that correlates with modulation of the ventromedial prefrontal cortex (VMPFC). We used the s...

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מידע ביבליוגרפי
Main Authors: Kirk, Ulrich, Harvey, Ann, Montague, P. Read
פורמט: Artigo
שפה:Inglês
יצא לאור: National Academy of Sciences 2011
נושאים:
גישה מקוונת:https://ncbi.nlm.nih.gov/pmc/articles/PMC3121850/
https://ncbi.nlm.nih.gov/pubmed/21646526
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1073/pnas.1019332108
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