Evaluation of EX: A National Mass Media Smoking Cessation Campaign

Objectives. We used longitudinal data to examine the relationship between confirmed awareness of a national, branded, mass media smoking cessation campaign and cessation outcomes. Methods. We surveyed adult smokers (n = 4067) in 8 designated market areas (“media markets”) at baseline and again appro...

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Detaylı Bibliyografya
Asıl Yazarlar: Vallone, Donna M., Duke, Jennifer C., Cullen, Jennifer, McCausland, Kristen L., Allen, Jane A.
Materyal Türü: Artigo
Dil:Inglês
Baskı/Yayın Bilgisi: American Public Health Association 2011
Konular:
Research and Practice
Online Erişim:https://ncbi.nlm.nih.gov/pmc/articles/PMC3020196/
https://ncbi.nlm.nih.gov/pubmed/21164094
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2105/AJPH.2009.190454
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