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Evaluation of a Social Marketing Campaign to Support Mexico City's Comprehensive Smoke-Free Law
Objectives. We aimed to assess the level of awareness and impact of a social marketing campaign to promote Mexico City's 2008 comprehensive smoke-free law. Methods. Four months after the smoke-free law was implemented but before the campaign launch, we collected data from a population-based, ra...
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| Autori principali: | , , , , , |
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| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
American Public Health Association
2011
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| Soggetti: | |
| Accesso online: | https://ncbi.nlm.nih.gov/pmc/articles/PMC3020192/ https://ncbi.nlm.nih.gov/pubmed/21164097 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2105/AJPH.2009.189704 |
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