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Assessment of Self-Regulatory Code Violations in Brazilian Television Beer Advertisements
OBJECTIVE: Research suggests that alcoholic beverage advertisements may have an adverse effect on teenagers and young adults, owing to their vulnerability to suggestive message content. This study was designed to evaluate perceived violations of the content guidelines of the Brazilian alcohol market...
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| Main Authors: | , , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Rutgers University
2010
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| Assuntos: | |
| Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC2859792/ https://ncbi.nlm.nih.gov/pubmed/20409439 |
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