Caricamento...

Direct-to-consumer advertising under fire

Pharmaceutical companies that market medicines directly to consumers in the United States of America (USA) are under increasing pressure to rein in their inventive urges, while attempts to establish a bridgehead in Europe look doomed to failure. Gary Humphreys reports.

Salvato in:
Dettagli Bibliografici
Natura: Artigo
Lingua:Inglês
Pubblicazione: World Health Organization 2009
Soggetti:
Accesso online:https://ncbi.nlm.nih.gov/pmc/articles/PMC2733263/
https://ncbi.nlm.nih.gov/pubmed/19705005
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2471/BLT.09.040809
Tags: Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne! !