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“If You Know You Exist, It’s Just Marketing Poison”: Meanings of Tobacco Industry Targeting in the Lesbian, Gay, Bisexual, and Transgender Community

In the public health literature, it is generally assumed that the perception of “targeting” as positive or negative by the targeted audience depends on the product or message being promoted. Smoking prevalence rates are high among lesbian, gay, bisexual, and transgender (LGBT) individuals, but littl...

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書誌詳細
主要な著者: Smith, Elizabeth A., Thomson, Katherine, Offen, Naphtali, Malone, Ruth E.
フォーマット: Artigo
言語:Inglês
出版事項: American Public Health Association 2008
主題:
オンライン・アクセス:https://ncbi.nlm.nih.gov/pmc/articles/PMC2377293/
https://ncbi.nlm.nih.gov/pubmed/18445800
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2105/AJPH.2007.118174
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