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The Florida "truth" anti-tobacco media evaluation: design, first year results, and implications for planning future state media evaluations
OBJECTIVES—To outline the design and present selected findings from the evaluation of a state counter-advertising, anti-tobacco media campaign. The appropriateness of the design for states developing media evaluations is discussed. DESIGN—Four cross sectional, telephone surveys of the 12-17 year old...
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| Autores principales: | , , |
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| Formato: | Artigo |
| Lenguaje: | Inglês |
| Publicado: |
BMJ Group
2001
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| Materias: | |
| Acceso en línea: | https://ncbi.nlm.nih.gov/pmc/articles/PMC1763974/ https://ncbi.nlm.nih.gov/pubmed/11226354 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tc.10.1.9 |
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