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Tobacco control advocates must demand high-quality media campaigns: the California experience
OBJECTIVE—To document efforts on the part of public officials in California to soften the media campaign's attack on the tobacco industry and to analyse strategies to counter those efforts on the part of tobacco control advocates. METHODS—Data were gathered from interviews with programme partic...
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| Main Authors: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
BMJ Group
1998
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| Assuntos: | |
| Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC1751438/ https://ncbi.nlm.nih.gov/pubmed/10093175 |
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