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Ethics of Product Endorsement: Taking a Look at Freebies

Childbirth educators are potentially a large vehicle for marketing promotions to young and purchasing parents. Many free materials—educational matter and product samples—are available for the educator's own use and for distribution to the parents who attend class for evidence-based information....

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Detalhes bibliográficos
Autor principal: Hotelling, Barbara A.
Formato: Artigo
Idioma:Inglês
Publicado em: 2004
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC1595212/
https://ncbi.nlm.nih.gov/pubmed/17273394
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1624/105812404X1716
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