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Ethics of Product Endorsement: Taking a Look at Freebies

Childbirth educators are potentially a large vehicle for marketing promotions to young and purchasing parents. Many free materials—educational matter and product samples—are available for the educator's own use and for distribution to the parents who attend class for evidence-based information....

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Hlavní autor: Hotelling, Barbara A.
Médium: Artigo
Jazyk:Inglês
Vydáno: 2004
Témata:
On-line přístup:https://ncbi.nlm.nih.gov/pmc/articles/PMC1595212/
https://ncbi.nlm.nih.gov/pubmed/17273394
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1624/105812404X1716
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