Lanean...
The study of SMM as a virus strategy in the media space
The article describes the phenomenon of social marketing in the Internet that has changed the idea of the relationships between the addresser and the addressee in the social networks. The author analyzes the typology, genesis and consequences of the virus marketing in social networks from the perspe...
Gorde:
| Egile nagusia: | |
|---|---|
| Formatua: | Artigo |
| Hizkuntza: | Inglês |
| Argitaratua: |
Peoples’ Friendship University of Russia (RUDN University)
2014-12-01
|
| Saila: | RUDN journal of Sociology |
| Gaiak: | |
| Sarrera elektronikoa: | http://journals.rudn.ru/sociology/article/view/6073 |
| Etiketak: |
Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
|