A carregar...

The study of SMM as a virus strategy in the media space

The article describes the phenomenon of social marketing in the Internet that has changed the idea of the relationships between the addresser and the addressee in the social networks. The author analyzes the typology, genesis and consequences of the virus marketing in social networks from the perspe...

ver descrição completa

Na minha lista:
Detalhes bibliográficos
Autor principal: V L Mouzykant
Formato: Artigo
Idioma:Inglês
Publicado em: Peoples’ Friendship University of Russia (RUDN University) 2014-12-01
Colecção:RUDN journal of Sociology
Assuntos:
Acesso em linha:http://journals.rudn.ru/sociology/article/view/6073
Tags: Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!