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Pillars of customer retention: an empirical study on the influence of customer satisfaction, customer loyalty, customer profitability on customer retention

The aim of this study is to explore relationships among five factors: customer relationship management, customer satisfaction, customer loyalty, customer profitability, and customer retention. The sample of the study consists of 750 managers and employees of different restaurant in Riyadh, the capit...

詳細記述

保存先:
書誌詳細
第一著者: Bader Almohaimmeed
フォーマット: Artigo
言語:Inglês
出版事項: University in Belgrade 2019-11-01
シリーズ:Serbian Journal of Management
主題:
オンライン・アクセス:http://aseestant.ceon.rs/index.php/sjm/article/view/15517/pdf
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