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A fuzzy based churn prediction and retention model for prepaid customers in telecom industry
Accurate and timely identification of the potential churner, also known as churn prediction, is crucial to devise effective retention strategies. A number of churn prediction models have been proposed in the past, however, the existing models suffer from a number of limitations due to which these mo...
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| Main Authors: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Springer
2018-01-01
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| Colecção: | International Journal of Computational Intelligence Systems |
| Assuntos: | |
| Acesso em linha: | https://www.atlantis-press.com/article/25885044/view |
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