The Analysis of Factors Affecting the Buying Interest of E-Commerce Customers

The goals of this research are to analyze factors affecting buying interest of e-commerce customers residing in the areas of Jakarta, Bogor, Depok, Tangerang, and Bekasi in Indonesia. A questionnaire is developed as the data acquisition instrument and is pretested by 30 respondents. The pretest is i...

Descrición completa

Gardado en:
Detalles Bibliográficos
Main Authors: Harisno Harisno, Deborah Herby
Formato: Artigo
Idioma:Inglês
Publicado: Bina Nusantara University 2018-05-01
Series:CommIT Journal
Assuntos:
Interest of Customer, E-Commerce, Shopping Experience, Buying InterestInterest of Customer, E-Commerce, Shopping Experience, Buying Interest
Acceso en liña:https://journal.binus.ac.id/index.php/commit/article/view/2089
Tags: Engadir etiqueta
Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!

Títulos similares