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Linking customized logistics service in online retailing with E-satisfaction and E-loyalty
Online retailers are providing customized logistics service to meet heterogeneous customer demand. However, the value of customized logistics service is not clear. We study conceptually and empirically how customized logistics service influences online customer post-purchase behavior, specifically e...
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| Main Authors: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
SAGE Publishing
2022-04-01
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| Colecção: | International Journal of Engineering Business Management |
| Acesso em linha: | https://doi.org/10.1177/18479790221097528 |
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