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Purchase Intention of Foreign Products
The current research aims to investigate various factors that influence consumers’ intention of buying foreign products. The data were collected by means of self-structured questionnaires from a total of 260 Bangladeshi consumers residing in the two major cities of the country, Dhaka and Chittagong....
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Главные авторы: | , , , , , |
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Формат: | Artigo |
Язык: | Inglês |
Опубликовано: |
SAGE Publishing
2015-06-01
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Серии: | SAGE Open |
Online-ссылка: | https://doi.org/10.1177/2158244015592680 |
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