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Purchase Intention of Foreign Products
The current research aims to investigate various factors that influence consumers’ intention of buying foreign products. The data were collected by means of self-structured questionnaires from a total of 260 Bangladeshi consumers residing in the two major cities of the country, Dhaka and Chittagong....
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| Main Authors: | , , , , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
SAGE Publishing
2015-06-01
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| Colecção: | SAGE Open |
| Acesso em linha: | https://doi.org/10.1177/2158244015592680 |
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