Effects of customer relationship management (CRM) strategies and socio-cognitive constructs on the physical activity of individuals with arthritis over time.

<h4>Background</h4>Regular physical activity is important for arthritis self-management and could be promoted through tailoring community leisure and fitness centers' customer-relationship management (CRM) strategies.<h4>Objectives</h4>This study investigates the influence of two CRM strategies on i...

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Autors principals:	Fiona J Newton, Tilahun N Haregu, Joshua D Newton, Robert Donovan, Ajay Mahal, Ruth Mackenzie-Stewart, Michael T Ewing, Adrian Bauman, Karine E Manera, Ben J Smith
Format:	Artigo
Idioma:	Inglês
Publicat:	Public Library of Science (PLoS) 2023-01-01
Col·lecció:	PLoS ONE
Accés en línia:	https://doi.org/10.1371/journal.pone.0292692
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