The role of demographic characteristics and shopping habits in online shopping behavior
E-commerce is a prospering industry, its global market size has doubled in recent years and, in addition to volume growth of more than 100%, its market share is constantly increasing. There has been a significant change in the information search phase of purchase decisions recently, which appears in...
Guardat en:
| Autors principals: | , , |
|---|---|
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
LLC "CPC "Business Perspectives"
2025-02-01
|
| Col·lecció: | Innovative Marketing |
| Matèries: | |
| Accés en línia: | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/21613/IM_2025_01_Balogh-Kardos.pdf |
| Etiquetes: |
Sense etiquetes, Sigues el primer a etiquetar aquest registre!
|