They approve but they don’t act: promoting sustainable minority behavior with (conflicting) social norm appeals
BackgroundSocial norm appeals are effective in promoting sustainable majority behavior but could backfire when the target behavior is only performed by a minority of people. However, emphasizing that an increasing number of people have started engaging in the behavior or that the majority approve th...
Збережено в:
| Автори: | , |
|---|---|
| Формат: | Artigo |
| Мова: | Inglês |
| Опубліковано: |
Frontiers Media S.A.
2024-06-01
|
| Серія: | Frontiers in Psychology |
| Предмети: | |
| Онлайн доступ: | https://www.frontiersin.org/articles/10.3389/fpsyg.2024.1337585/full |
| Теги: |
Немає тегів, Будьте першим, хто поставить тег для цього запису!
|