Sustainability and fast fashion: Understanding Turkish generation Z for developing strategy
Fast fashion, which is very popular amongst the young generation, is facing criticisms about ignoring and damaging the social and environmental aspects of sustainability recently. The aim of this research is to understand the behaviors and attitudes of Turkish Generation Z toward sustainability stra...
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| Hlavní autor: | |
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| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
De Gruyter
2025-10-01
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| Edice: | AUTEX Research Journal |
| Témata: | |
| On-line přístup: | https://doi.org/10.1515/aut-2025-0057 |
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