Design Principles of a Mixed-Reality Shopping Assistant System in Omnichannel Retail
New digital technologies furnish retail managers with new means to enhance consumer experiences in omnichannel retailing. Conceptual academic literature and industry emphasize the promising use of immersive digital displays and their potential benefits for retailers. In this research, we present the...
में बचाया:
| मुख्य लेखकों: | , , , , |
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| स्वरूप: | Artigo |
| भाषा: | Inglês |
| प्रकाशित: |
MDPI AG
2023-01-01
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| श्रृंखला: | Applied Sciences |
| विषय: | |
| ऑनलाइन पहुंच: | https://www.mdpi.com/2076-3417/13/3/1384 |
| टैग: |
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