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The Relationship between Molecular Gastronomy and Competitive Advantage of Egyptian Restaurants from the Point Of View of Chefs by Using the Five Forces Model

The restaurant industry is constantly looking for new food innovation techniques, such as molecular gastronomy "MG," to produce higher-quality foods and introduce new tools, products, and cooking methods. With a focus on food enjoyment, molecular gastronomy employs scientific methods to better under...

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Autores principales: Mohammed Abd El-Fattah Zohry, Sherif Gamal Saad Soliman, Mohammed Alaa Ibrahim Elsayed
Formato: Artigo
Lenguaje:Árabe
Publicado: Mansoura University, Faculty of Tourism and Hotels 2022-06-01
Colección:Maǧallaẗ Kulliyyaẗ Al-Sīyāḥaẗ wa Al-Fanādiq (Ǧāmiʿaẗ Al-Mansoura)
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Acceso en línea:https://mkaf.journals.ekb.eg/article_255405_dbd56bbe118091241af84517b9e6c0f8.pdf
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