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Information presentation: enhancing consumer purchase intention through nutritional supplement advertisement design

In recent years, how nutritional supplement advertisement design effectively influences purchase intention has emerged as a critical research focus. Traditional studies predominantly emphasize product attributes but overlook how the presentation of product features impacts consumer psychology. Throu...

Whakaahuatanga katoa

I tiakina i:
Ngā taipitopito rārangi puna kōrero
Ngā kaituhi matua: Shaobo Sun, Jun Cao, Yunyun Wei, Dajun Yang, Ke Guo
Hōputu: Artigo
Reo:Inglês
I whakaputaina: Frontiers Media S.A. 2025-07-01
Rangatū:Frontiers in Nutrition
Ngā marau:
Urunga tuihono:https://www.frontiersin.org/articles/10.3389/fnut.2025.1602346/full
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