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The Impact of Perceived Interactivity and Intrinsic Value on Users’ Continuance Intention in Using Mobile Augmented Reality Virtual Shoe-Try-On Function

In response to the rapid growth of mobile Internet, online retailers have created better shopping experiences through new technologies. These shopping experiences are the product of the new interaction methods created by new technologies and the intrinsic value of these technologies. To achieve a be...

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Principais autores: Qianling Jiang, Jie Sun, Chun Yang, Chao Gu
格式: Artigo
語言:Inglês
出版: MDPI AG 2021-12-01
叢編:Systems
主題:
perceived interactivity
intrinsic value
continuance intention to use
MAR virtual shoe-try-on
在線閱讀:https://www.mdpi.com/2079-8954/10/1/3
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