The Triumph of Substance: Decoding the “Functional Infotainment” Model for Sex Education on Douyin
Objective: In the digital age, short-video platforms are key channels for adolescents’ sex education, yet content strategies and their effects remain unclear. This study analyzes Douyin using an integrated source–content–effect framework, identifies infotainment strategies by creator type, and exami...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
MDPI AG
2025-09-01
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| coleção: | Behavioral Sciences |
| Assuntos: | |
| Acesso em linha: | https://www.mdpi.com/2076-328X/15/9/1226 |
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