The Role of Service Quality Dimensions in the Brand Equity of the Iranian Football Clubs Based on the SERVQUAL Model
Given the importance of service quality in the development of sports brands, the overall purpose of this study was to study the role of service quality dimensions in the brand equity of the Iranian football clubs based on the SERVQUAL model. The study was a descriptive-survey research and a practica...
-д хадгалсан:
| Үндсэн зохиолчид: | , , |
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| Формат: | Artigo |
| Хэл сонгох: | Inglês |
| Хэвлэсэн: |
University of Isfahan
2023-07-01
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| Цуврал: | Archives in Sport Management and Leadership |
| Нөхцлүүд: | |
| Онлайн хандалт: | https://asml.ui.ac.ir/article_27532_f32542072ce2b41ef5ed50f98eb1976e.pdf |
| Шошгууд: |
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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