A Tracer Study on the Employability of the Graduates of BSBA Marketing Management: Basis for Curriculum Enhancement

This study examines the career trajectories and employment patterns of graduates from Rizal Technological University (RTU) who obtained a bachelor's degree in business administration with a specialization in marketing management. Data was collected through a survey questionnaire administered to 527...

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Bibliografski detalji

Glavni autori:	John Eric Estrellado, Corazon Austria, Jammie Lee Gregorio
Format:	Artigo
Jezik:	Inglês
Izdano:	Universidade Estadual de Alagoas 2025-03-01
Serija:	Diversitas Journal
Teme:	Graduate Tracer Study Business Administration Marketing Curriculum HIgher Education Employability
Online pristup:	https://diversitasjournal.com.br/diversitas_journal/article/view/3178
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