Factors Affecting Young Indonesian’s Intention to Purchase Counterfeit Luxury Goods
The purpose of this study is to analyze the factors that influence consumer attitudes towards counterfeit luxury goods and their influence on intentions to buy fake luxury goods in Indonesia. Research provides better insight and understanding of consumer behavior towards counterfeit luxury goods. Th...
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| 主要な著者: | , |
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| フォーマット: | Artigo |
| 言語: | Inglês |
| 出版事項: |
Universitas Negeri Semarang
2019-09-01
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| シリーズ: | Jurnal Dinamika Manajemen |
| 主題: | |
| オンライン･アクセス: | https://journal.unnes.ac.id/nju/index.php/jdm/article/view/18573 |
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