Why do consumers adopt smart voice assistants for shopping purposes? A perspective from complexity theory
The widespread appeal of Smart Voice Assistants (SVAs) stems from their ability to enhance the everyday lives of consumers in a practical, enjoyable, and meaningful manner. Despite their popularity, the factors that shape consumer adoption of SVAs remain largely unexplored. To address this research...
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| Автори: | , , |
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| Формат: | Artigo |
| Мова: | Inglês |
| Опубліковано: |
Elsevier
2023-05-01
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| Серія: | Intelligent Systems with Applications |
| Предмети: | |
| Онлайн доступ: | http://www.sciencedirect.com/science/article/pii/S2667305323000558 |
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