The Influence of Brand Image, Brand Love, and Perceived Value on Luxcrime Comics Customer Loyalty in East Surabaya
The growth of the cosmetics industry is increasing, creating competition among companies to attract customers. The purpose of this research is to identify the effect of brand image, brand love and perceived value on customer loyalty in Luxcrime Cosmetics in East Surabaya. This research is included...
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| Autors principals: | , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2025-08-01
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| Col·lecció: | Indonesian Interdisciplinary Journal of Sharia Economics |
| Matèries: | |
| Accés en línia: | https://www.e-journal.uac.ac.id/index.php/iijse/article/view/6885 |
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