Modeling Relationships between Salesperson Emotional Intelligence and Customer Loyalty through Mediation of Salesperson Performance and Customer Value Co-Creation Behavior

Background & Purpose: The ability to interact with customers effectively requires the identification of mental states and persuasion skill that can improve sales performance. This study aimed to explain the relationships between salesperson emotional intelligence and customer loyalty through the med...

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Bibliografische gegevens

Hoofdauteurs:	Naser Asgari, Hamed Heidari, Seyed Mostafa Shakerian, Maryam Moazami Goudarzi
Formaat:	Artigo
Taal:	Persa
Gepubliceerd in:	Shahid Sattari Aeronautical University 2020-02-01
Reeks:	مطالعات منابع انسانی
Onderwerpen:	emotional intelligence salesperson performance customer value co-creation customer loyalty
Online toegang:	http://www.jhrs.ir/article_103659_ac1fa98b41695dad951ba6cbeb27a9e3.pdf
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