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Spanish wines in the US market: What attributes do US consumers look for in Spanish wines?

This paper analysed the impact of different attributes in Spanish quality wines on United States (US) demand behaviour. A hedonic price model was estimated in order to assess the values that US consumers give Spanish wines. The main results showed that the most influential factor on sale price was a...

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Bibliografiset tiedot
Päätekijät: Álvaro Areta, Isabel Bardají, Belén Iráizoz
Aineistotyyppi: Artigo
Kieli:Inglês
Julkaistu: Consejo Superior de Investigaciones Científicas (CSIC) 2018-02-01
Sarja:Spanish Journal of Agricultural Research
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Linkit:http://revistas.inia.es/index.php/sjar/article/view/10006
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