Materialistic Tendency and Conspicuous Consumption Behavior: The Mediating Role of Social Media Usage

This research focuses on the materialistic tendencies and conspicuous consumption behaviors of consumers, especially in today's social media age. The research's goal is to determine the effect of materialistic tendencies on conspicuous consumption behavior and to investigate the role of social media...

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Detalhes bibliográficos

Autor principal:	İbrahim Avcı
Formato:	Artigo
Idioma:	Inglês
Publicado em:	Istanbul University Press 2023-06-01
coleção:	Journal of Economy Culture and Society
Assuntos:	materialistic tendency conspicuous consumption behavior social media usage mediating effect structural equation model
Acesso em linha:	https://cdn.istanbul.edu.tr/file/JTA6CLJ8T5/1746B0A61F344CE48F6AB47845BEFB15
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