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Investigating the Effect of Risk, Value, and Price Consciousness on Willingness to Purchase Gray Market Goods in Kerman Province

In the scope of international marketing, gray market has attracted too much attention in recent years. On this basis, the following study examines the factors influencing consumer willingness to purchase gray market goods in Kerman Province. The recommended sample size for conducting this research i...

Бүрэн тодорхойлолт

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолчид: A. mollahosseini, B. jabbarzadeh
Формат: Artigo
Хэл сонгох:Persa
Хэвлэсэн: University of Isfahan 2011-01-01
Цуврал:تحقیقات بازار یابی نوین
Нөхцлүүд:
Онлайн хандалт:http://uijs.ui.ac.ir/nmrj/browse.php?a_id=685&sid=1&slc_lang=en
Шошгууд: Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!